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Welcome to ASA

The Automotive Service Association

ASA is the only not-for-profit trade association of its kind EXCLUSIVELY dedicated to and governed by independent service and repair professionals like you. You know your business and we know our members. That makes for a perfect partnership. Contact us today!


“The Automotive Service Association (ASA) advances professionalism and excellence in the automotive repair industry through education, representation and member services. Since 1951, the Automotive Service Association (ASA) has been the leading organization for owners and managers of automotive service businesses that strive to deliver excellence in service and repairs to consumers.”

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CARS - Don't Miss Out. Register Now!

CARS Executive Outlook is a one-day event on Nov. 1, 2021, at the Mandalay Bay Resort & Casino in Las Vegas. Targeting progressive-minded automotive mechanical repair facility owners and high-level managers, the program will focus on new and upcoming technology – including the 8th Annual Technology & Telematics Forum, which will be featured in the morning.

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Registration for the MSO Symposium’s 10th Annual Event is Now Open

The Automotive Service Association (ASA) announced last month that the 2021 MSO Symposium would take place as an in-person event. The 10th anniversary of the annual conference is set to take place in Las Vegas at the Mandalay Bay, on November 1st, the Monday of the SEMA/AAPEX show.

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Episode 108 – Remembering Bob Greenwood 1949-2021

On Thursday, September 9th, the automotive service industry lost one of its most visionary business development trainers when Bob Greenwood passed away suddenly at the young age of 71. Our thoughts and prayers are with Bob’s family at this most difficult time, and we hope they find comfort in the outpouring of sympathy from the many in our industry who were mentored and had their lives touched by Bob’s wit and wisdom.

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Episode 107 - MSO Symposium Celebrates 10th Anniversary

The MSO Symposium is an annual event hosted by the Automotive Service Association. It’s content is directed by many of the most experienced, high-growth executives from the leading Multi-Shop Operations, or MSOs in the automotive collision repair industry. Focal points of the event include opportunities to learn from industry peers, acquire knowledge from field experts on trends and topics that influence the collision repair business, and discover equipment and service offerings made for collision repair business success.

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