Contact:	Angie Wilson (800) 272-7467, ext. 216 angie@asashop.org
For Release:	Immediate News Bulletin ASA-53 October 19, 2007

AutoNetTV Offers ASA Members Free DVD Player with New Subscription

BEDFORD, TEXAS, October 19, 2007 - One of the Automotive Service Association's newest member benefit providers, AutoNetTV, is now offering ASA members a special incentive for new subscribers. The next 100 ASA members who sign up for AutoNetTV are eligible to receive a free DVD player. AutoNetTV is an automotive television network that may be viewed in the waiting areas of service and repair centers nationwide, and the information is provided each month in DVD format.

"Shop owners face incredible demands on their time. Customers, employees, shop management, vehicles and finances tend to squeeze every available moment out of the work day," said Sean Whiffen, co-founder, AutoNetTV. "We've had dozens of ASA members who delayed the start of AutoNetTV by several weeks, or more, because they simply lacked the time to obtain a DVD player. We hope this promotional offering will shorten the time it takes to begin educating customers, and provide results sooner to the shop owner."

AutoNetTV programming entertains and educates customers while they're on-site, with an emphasis on vehicle maintenance, safety and the importance of having worked performed on schedule. These programs allow service centers to conveniently educate customers on their factory-scheduled and preventive maintenance needs, and to improve their waiting experience. In addition to consumer-targeted programming, the AutoNetTV benefit includes the Pro Channel television network, which is created for automotive industry professionals.

Pro Channel programs can be viewed before and after hours by employees, and address such topics as sales and marketing strategies, the latest industry products and services, and training, tips and best practices for technicians, managers and owners. Pro Channel programs provide business and marketing insights, technical training, and other industry-specific messages devoted to professionals working in the automotive service and repair industry.

"Every shop owner has good intentions of providing professional, informative entertainment for customers while they wait, but the problem is we never seem to have the time," said Betty Jo Young, AAM, Young's Automotive Center, Houston, Texas. "With AutoNetTV's DVD programming, time is no longer a problem. With a few simple steps and the press of a button, our customers are being sold maintenance without me saying a word, and their waiting experience has been immensely improved."

To learn more about AutoNetTV or any of the more than 35 other ASA member benefits, download the ASA Benefits Portfolio at www.ASAOnDemand.com or call ASA at (800) 272-7467, ext. 295.

The Automotive Service Association is the largest not-for-profit trade association of its kind dedicated to and governed by independent automotive service and repair professionals. ASA serves an international membership base that includes numerous affiliate, state and chapter groups from both the mechanical and collision repair segments of the automotive service industry. ASA's headquarters is in Bedford, Texas.

ASA advances professionalism and excellence in the automotive repair industry through education, representation and member services. For additional information about ASA, including past news releases, go to www.ASAshop.org, or visit ASA's legislative Web site at www.TakingTheHill.com.

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